CASE STUDIES

The case of Bitto highlights that geographical indications – which are intellectual property rights intended to favour heritage product producers, can sometimes generate inequalities and exclusions. It also shows how mediatised conflict and alternative commercialisation networks can successfully add value to heritage products and contribute to their safeguarding.

This case study shows how the Route promotes experientially Savoyard cheeses and their cultural heritage, in a more immersive and persuasive manner than through advertising on traditional and social media.

This case of rye bread in the Canton of Valais contributes to a better understanding of how food heritage can be valorised through geographical indications that can coexist peacefully with alternative promotional networks.

This case study shows how the two organisations established a long-term agreement to promote Swiss food culture and sustainable consumption.

AFTALP is a collective that fosters the engagement of different local actors and communities and encourages a collective marketing approach that helps to preserve and safeguard the traditional Savoyard cheese heritage.

This case study highlights that food heritage is traditional, contemporary and alive, and that product and process innovations in response to evolving needs are compatible with its safeguard. Different production processes rooted in traditional heritage can coexist in the same area.

Heritage businesses can be at various stages, ranging from those which are just starting out, to those which have been operating for some years. This document provides some case studies of heritage businesses in Kyrgyzstan.

Safeguarding heritage art and sustaining livelihoods - Case studies from India