Watch the digital stories that take you to the less travelled alleys of traditional art - what does Baul music mean to the practitioners, why the dancers wear masks in Chau dance and how a festival invites the whole world to a simple village. The communities are learning to tell their own digital stories to share about their art and culture.

This research project, Heritage Sensitive Intellectual Property and Marketing strategies: India (HIPAMS - INDIA), is funded by the British Academy's Sustainable Development Programme, supported under the UK Government's Global Challenges Research Fund 2018-2021.